How do you target people looking online for your product or service at PRECISELY the time they are searching?
Simple - Google AdWords or Pay Per Click Advertising.
Google AdWords was launched in 2000, but became the Cost Per Click model in 2002. Put simply, Google AdWords allows you to show your “advert” to people searching for a particular service or product by bidding on “keywords” that these people might use - for example, you might bid on the word “dog kennel” if you owned a pet shop.
However, since 2002 Google AdWords has evolved and now allows you to show mobile Google AdWords, include your telephone number and “pay per call”, remarket your AdWords to people who have expressed an interest in your product (reinforcing your message or brand) or develop image AdWords that showcase your products.
We are running a course on Google AdWords which will allow YOU to create your own Google AdWords
In the course we cover:
- Research
- AdWords Structure
- Phrase Match
- Bidding
- Setting Up an Account
- Managing your Campaign
- Different Campaigns
- Different AdWords Types
Google AdWords has a misconception that only the multinational companies can afford to advertise. This is simply not the case.
Our clients range from those spending £30 per month to those spending £450 per day, this means we fully appreciate that not every company has an unlimited marketing budget and our course is designed to help you get the most out of your own marketing budget regardless of size.
For brand new advertisers we can offer a £50 voucher to get you started with your marketing budget on Google AdWords.
